A 360 Degree Solution Based on Decentralised Ledger Technology.

Digital Asset Custody.

Watermelon Custody is a hyper secure environment which utilizes our proprietary software designed for and running on the worlds best hardware from IBM.

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WatermelonBlock provides real-time actionable insights and detailed contextual analysis for investors, at the press of a button.

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WMB Token.

The WatermelonBlock Token (WMB) gives decision makers access to an ecosystem of sentiment analysis tools, AI trading tools and will soon be used as a transactional currency on exchanges that integrate our API.

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Strategic Partnerships




  • Final stage development of WatermelonBlock the free iOS insights application.


  • The ICO public sale begins.
  • Early stage development iOS and web based wallet.


  • The pre-sale WMB ICO Finishes.



  • The Beta version of Insights App is released.
  • WMB is listed on IDEX.


  •  WMB Insights 1.0 is released on the Appstore.


  • WMB Insights web version is released for web.
  • WMB is listed on a Second exchange.



  • BitInsights web platform is released.
  • API made accessible


  • The MelonBot is launched.
  • The Melonex exchange web platform is launched.

Apps in Development


App for Cryptocurrency Market
Sentiment Analysis

Users can begin analyzing the market immediately, with the WatermelonBlock app’s cutting edge market sentiment insights. Data is updated in real-time from trusted media sources, providing users with up-to date market information and streamlined news. Innovative features such as the Watermelon Index, MelonScore, Personalized Portfolio and WatermelonAlarm are designed to help investors make more accurate and better informed trading decisions.

Available for download now on the App Store.


Secure Your Tokens the Simple Way.

The WatermelonWallet is not your average wallet. Launching early next year, it’ll be the only wallet that incorporates sentiment analysis into a beautiful, easy to use interface so that users can more effectively manage their portfolio. Built on the IBM platform, the WatermelonWallet will offer the highest standard of security with pervasive encryption and private key storage. With features normally reserved for institutional investors, our insured custody option will be an industry first.


Building off the back of WatermelonBlock, WatermelonAnalytics will allow users to generate market differentiation in their own industry, on their own terms. Much like WatermelonBlock utilizes artificial intelligence to index the top ICOs and cryptocurrencies in the world, WatermelonAnalytics gives users access to the most comprehensive AI on the planet to build and customize their own index and control center.

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Say hello to the team

Elliot Rothfield

Director / UX Designer / Co-Founder

Elliot is passionate about creating communities - particularly around empowering millennials. His background is in front end development and user experience and he has been the leading force behind the experiential design of the WatermelonBlock app suite. He also has a background of successful startup businesses and is co-founder of an international community and arts festival that has been running for 10 years.

Aaron Newson

Business Development / Co-Founder

Aaron has been working in the cryptocurrency space for three years. His private fund FTG capital has been highly succesful, financing multiple notable ICOs in their early stages.

Bill Angelidis

Blockchain Development Specialist

Bill is the founder and director of one of Asta, Australia’s largest and most well renowned Blockchain development agencies. As an entrepreneur and an executive business leader,
he is committed to applying his skills and experience where they can make the maximum impact, and helping others do the same.

Chris Moore

Lead Developer

Chris has a strong history of successful project delivery and complex technical implementations in a variety of verticals across a range of technologies and geographic locations. His expertise is in blockchain solution delivery and client focused end-to-end IT.

Adrian Rich

Marketing Strategist

Adrian is a tactical thinker who views business problems through a strategic lens. After leaving TRO Agency as a National Training Manager, he coordinated the marketing efforts at Lightning Broadband, where he helped elevate the start up to one of Australia’s premiere NBN competitors.

Jason Lee

NEM Blockchain Consultant

Championing blockchain technology across the world and securing a place in the Forbes 30 Under 30 Asia 2018, Jason is no stranger to the Fintech space. Jason is the Global Director of Partnerships and Strategic Alliances with NEM.io. He is a deal-maker, community-builder and entrepreneur with a background in business development, client proposition, digital enablement, innovation and commercialisation consulting.

John Loizou

Internal Financial Consultant/Accountant

John is a partner and co-founder at Chronos Private, a boutique accounting firm specialising in SMEs and startups. He has over 10 years of finance experience and technical knowledge, with 6 years spent at international professional services firm, Grant Thornton.

Boris Peter Manitius

IBM Watson Specialist

Boris is in the Bluemix team as part of IBM‘s cloud division. He is an IBM Watson expert. Boris creates fantastic solutions utilizing the power of artificial Intelligence.

Motti Peer

Public Relations

Experienced Co-Chief Executive Officer with a demonstrated history of working in the public relations and communications industry. Skilled in Entrepreneurship, Marketing Strategy, Strategy, Digital Marketing, and Social Media. Strong entrepreneurship professional with a MBA focused in Finance, Economics from Ono Academic.

Yelena Galstyan

Social Media Manager

Hailing from a journalism background, Yelena has years of experience as a Content Curator at Milkman Agency and Digital Marketing Strategist at Asta. She's passionate about executing creative strategy and loves working with innovative new brands to make sure their voice is heard.

Hélyette Geman Ph.D.

Expert in Quantitative Finance and Valuation of Exotic Securities

Hélyette GEMAN is a Professor of Mathematical Finance at Birkbeck, University of London where she is the Director of the Commodity Finance Centre and Research Professor at Johns Hopkins University. She is a graduate of Ecole Normale Superieure in Mathematics, holds a Masters degree in Theoretical Physics and a PhD in Probability from the University Pierre et Marie Curie and a PhD in Finance from the University Pantheon Sorbonne. In 1993, she became 'Professeur Agrege des Universites' in Management and Juridicial Sciences.

From 1988 to 1995, Hélyette Geman was Chair of the Finance Department at ESSEC Business School; from 1995 to 2005, she was the Director of the Masters program 'Security Markets, Commodity Markets and Risk Management' at the University Paris Dauphine, where she supervised many PhD students, including Nassim Taleb.

Salil Ahuja

IBM Watson Genius

Salil is the AI and cloud solutions technical lead at IBM. He works with enterprises to transform through cloud, artificial intelligence, natural language processing, machine learning, analytic and cognitive technologies.

Michael Blau

Web Developer

Michael is an experienced web developer and graphic designer. He has been woking in the industry for half a decade, founding his own design studio two years ago.

George Ayinde

Chief Business Development Officer of Africa

George describes himself as a Martian Atlantean Hybrid crash-landed on the motherland. He is a passionate pan Africanist - particularly around empowering African millennials through tech. A man of many skills including software engineering, security and safety solutions, and filmmaking. He also the founder of Katalyst Africa, a tech gathering of leaders at the highest level of Future Tech and Blockchain society; positively shaping Africa’s future agenda.

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Frequently Asked Questions

How do I access the beta version of Insights?

The beta version of WatermelonBlock Insights is available now. You will need to download Testflight on IOS. Use the contact form on this page to get in contact with your details and Apple ID.

Where is the company registered?

The company is officially registered in Singapore under the name WATERMELONBLOCK PTE LTD and operates out of Melbourne, Australia.

Do you have a working application?

Yes, our application is currently being beta tested. Our Cryptocurrency analytics
application will be available in Q4 of 2018.

What is the smart contract address?

The smart contract address is 0x7a18919f0b05fa5e91f3ef43afe8a72105c9d4b8

Where is your token listed?

The WMB Token is listed on IDEX.

You can access WMB / ETH using the following address:


What job opportunities are on offer?

We are expanding our team. If you fall into any of the following categories:

Data Scientists
Financial Analysts
Organization Change management professionals
Software Developers
Data Journalists
Operations Research Professionals

Contact us at hello@


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Whitepaper for Phase I

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